APP INTERFACE DESIGN
The logo is designed to feel experimental and modern, reflecting the idea of a “lab” where dough and recipes are tested and refined.
The structured frame and sharp lines contrast with the softness we associate with dough, reinforcing the balance between precision and creativity.
The condensed bold typography communicates strength, confidence, and clarity, making the logo highly legible at different sizes.
WALK-THROUGH OF APP
Project overview
The Dough Lab - App Design
The goal is to design a donut/ doughnut shop app franchise with seven locations throughout New England.
Created completely in FIgma
Logo Design
The logo is designed to feel experimental and modern, reflecting the idea of a “lab” where dough and recipes are tested and refined.
The structured frame and sharp lines contrast with the softness we associate with dough, reinforcing the balance between precision and creativity.
The condensed bold typography communicates strength, confidence, and clarity, making the logo highly legible at different sizes.
DESIGN PROCESS
The logo is designed to feel experimental and modern, reflecting the idea of a “lab” where dough and recipes are tested and refined.
The structured frame and sharp lines contrast with the softness we associate with dough, reinforcing the balance between precision and creativity.
The condensed bold typography communicates strength, confidence, and clarity, making the logo highly legible at different sizes.

